WisconsinPlant sellers would face limits on pollinator-friendly labels
If enacted, plant sellers could not advertise certain insecticide-treated plants as beneficial to pollinators, starting seven months after publication.
What it does
If enacted, plant sellers could not call a plant beneficial to pollinators when it was treated with certain systemic insecticides carrying pollinator-related warnings.
Argument forShoppers may get clearer information because sellers could not promote treated plants as beneficial to pollinators when their insecticide labels include pollinator warnings.
Argument againstPlant sellers could lose a marketing label for treated plants even when they want to provide other information about the plant’s value to customers.
More detail
Plant sellers would not be allowed to label or advertise certain plants as beneficial to pollinators. This would apply to anyone selling plants at retail or providing plants to an end user, including annual, bedding, and other plants, plant material, and nursery stock. The restriction would apply when a plant was treated with a systemic insecticide. The insecticide must have a pollinator-protection box on its label or a pollinator, bee, or honeybee warning in the environmental hazards section of its label. If enacted, the restriction would take effect on the first day of the seventh month beginning after publication.
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Where it stands
- Introduced
- Passed Senate
- Passed House
- To Governor
- Became Law
Looking ahead
No hearings or votes scheduled.
History
- 2026
- Jun 1Senator Keyeski added as a coauthorLatest
- Mar 23Failed to pass pursuant to Senate Joint Resolution 1Major
- 2025
- Jul 10Fiscal estimate receivedMinor
- Jun 12Representative Haywood added as a cosponsor
- May 30Read first time and referred to Committee on Natural Resources, Veteran and Military AffairsMinor
- May 30Introduced by Senators Smith, Habush Sinykin, Carpenter, Drake, Hesselbein, Larson, Ratcliff, Roys, Spreitzer, Wall, Wirch and Dassler-Alfheim; cosponsored by Representatives Snodgrass, Behnke, DeSanto, Miresse, Anderson, Arney, Bare, Billings, Clancy, Cruz, DeSmidt, Doyle, Fitzgerald, Joers, Johnson, Madison, Mayadev, Moore Omokunde, Palmeri, Phelps, Rivera-Wagner, Roe, Sheehan, Sinicki, Stubbs, Subeck, Tenorio, Vining, Andraca, J. Jacobson and UdellIntroduced
Environment & EnergyAgricultureConsumer Protection