Louisiana requires clear disclosures on certain realistic AI election messages, and people who intentionally break these rules to harm a candidate or deceive voters may face penalties.
A covered election message must clearly disclose AI use if it falsely appears to show a candidate's or recall-targeted official's real speech or conduct and to replace another person's likeness with theirs.
A person who breaks these rules to harm a candidate's reputation or deceive a voter may face a fine of up to $2,000, up to two years in prison, or both.
A person must clearly disclose when artificial intelligence was used in a covered election message. The message must be an electioneering communication about a candidate or an elected official subject to recall. The rule covers a message that portrays a candidate or elected official subject to recall and uses artificial intelligence to make it falsely appear to be an authentic record of that person's speech or conduct, and to falsely appear to replace another person's likeness with theirs. A media entity is exempt from this section for a paid political message only if the broadcaster had no input or control over it.
A person who violates this section with intent to harm a candidate's reputation or deceive a voter may be fined, imprisoned, or both. The penalty applies to a person who violates any provision of this section with the stated intent. The fine may be up to $2,000, and imprisonment may be up to two years, with or without hard labor.
No hearings or votes scheduled.